Take the free Entrepreneurial Profiler test on Rachel Elnaugh’s site (takes about 15 minutes, and you have to register by giving your email address). You get an interesting page at the end, suggesting what “type” of entrepreneur you are, and giving tips on how to use your traits to best effect in your business.
Rachel Elnaugh was famous in the UK as one of the panelists on the Dragon’s Den. When her Red Letter Days business failed she left the show, but is now bouncing back and reinventing herself -
“People often ask me what I am doing now I am no longer on BBCTVs Dragons Den. The answer is that I have spent the past two years or so away from the mainstream media spotlight, working in the small business sector inspiring, motivating and helping entrepreneurs - through speaking at business events, consultancy and mentoring.”
You can also listen to an audio interview with Rachel at SmallBizPod.co.uk -
“Interview with Rachel Elnaugh of Dragon’s Den fame, on how she faced and overcame business failure, celebrity, business growth, femininity in business, the link between sex drive and entrepreneurship, and the well-being sector.”
Rachel has written a book, “Business Nightmares” on how successful business-people bounced back from business failures and setbacks… useful to know in these difficult economic times!


















"Without doubt the best business decision I have ever made. Just one example, I bought a new machine for my salon costing £20,000 - just using the
"After 20 years in the beauty trade I applied just one of the ideas in the
"Since buying
"I've now been using the material for two-and-half weeks... I have already taken £1403 worth of extra business - and not just bookings - already over £1000 of this is in the bank!!!! ...been completely booked solid all this week and the weekend is looking much the same! This is certainly the best business investment I have made to date."
- Tracy Norton, Diva Health & Beauty At LA Fitness, Sale & Dragons Health Club, Brooklands, UK