If you are looking to buy a salon, where can you find beauty salons for sale, or hair salons for sale in your area? “Business for Sale” listings websites are becoming more widely used. In this article, we test some of the most popular, to see how easy it is to find hair and beauty [...]
One of the most frequent questions we are asked when we’re working with our Salon Marketing Toolkit owners on their marketing strategy is, “Should I advertise in Yellow Pages?” Obviously, there is no simple answer. We look at many factors when helping our customers decide whether Yellow Pages should be an important part of their [...]
We sometimes get questions from our Salon Marketing Toolkit customers about how to recruit and hire new staff for their beauty salon, hair salon, or spa. It’s not really our area of expertise, but we recently came across a good article at Small Business Trends - How to Hire the Best (for the least expense)
They [...]
We wrote earlier about Search Engine Optimisation (SEO) for your salon website - but why does it matter? SEO is the art of getting your salon website discovered by the search engines (particularly Google, if you are in the UK) and having your website listed higher on their search results pages than your competitors’ websites.
But [...]
If you’re starting a beauty salon, starting a hair salon, or starting a spa, one of the trickiest decisions is likely to be the name you choose for your new business.
What’s in a (salon) name?
Entrepreneur.com has a useful guide to read when you are choosing the name for your new salon business. As some of [...]
Following on from our recent post - Beauty Salon Logos - find design ideas for your salon logos - we have found a website that offers free logo design templates that you can use if you are designing a new beauty salon logo, or hair salon logo.
LogoTemplater.com says -
“Create your own logos from free blank [...]
Several of our Salon Marketing Toolkit owners have reported that they are getting good results (customer enquiries, or clicks to their salon website) from their listing on the Brownbook.net directory. And recently, Search Engine Optimisation expert Greg Sterling noted that they are expanding their services into the US market (and wrote a follow-up article with [...]
If you’re looking for design ideas for your beauty salon logo, hair salon logo, or spa logo, here’s a quick tip to help you find inspiration (whether you’re designing your logo yourself, or using a graphic designer).
Try Google’s Image Search option. (I know, I know, it sounds so obvious. But we’ve mentioned this idea to [...]
Checking to see if you can reduce your salon business banking charges is one of the tips we mentioned in our article Getting Through the Credit Crunch, How to Recession-Proof Your Salon. As we said, one of our Salon Marketing Toolkit owners saved a lot of money by reducing her salon business bank charges -
Susan [...]
(This is a guest article by UK Search Engine Optimisation and Search Engine Marketing consultant Ben Welch-Bolen)
Search Engine Marketing And Optimisation For Beauty Salons
Every beauty salon wants to attract more customers and search engine marketing is a great way of doing that cheaply! In this article I will explain what search engine marketing covers and [...]
