We’ve previously mentioned the BizEquity service as a way to value a business, if you are thinking of buying a salon or selling a salon - Selling or Buying a Salon - What is your salon worth?
On the BizEquity blog recently they had an article - How to Value a Beauty Salon - which is [...]
Published February 11, 2009 – 11:26 am
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Looking for ideas for you salon posters, leaflets or mailshots for your salon’s Valentine’s Day promotions? Need some funky images to brighten up your customers’ day as the gloom of recession deepens? Take a trip over to the Stock.Xchng website and grab some free images!
You’ll need to join the site to be able to download [...]
Published February 4, 2009 – 10:54 am
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Yelp is one of the “big guns” when it comes to local directories in the US, and now they’ve launched in the UK - Yelp UK
We have recommended before that as part of your online salon marketing plan, you should add your salon business details to as many reputable directories as possible. Research by Search [...]
Published January 28, 2009 – 11:57 am
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Want to improve your salon marketing in the recession? One of the most important factors in your salon marketing plan is to focus on improving your marketing ROI (Return On Investment) - the “bang for your buck” that you are getting from your marketing spend. And one way to do that is to find ways [...]
Published January 22, 2009 – 12:08 pm
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One of the best ways to get a free salon marketing boost on the internet is to add your salon business details to lots of the free Internet Yellow Pages and local business listing websites. Search engine optimization experts have discovered that, for local businesses like salons and spas, this can also boost your rankings [...]
Published January 15, 2009 – 2:16 pm
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Happy New Year from the team at Beauty Salon Marketing!
Now the Christmas rush is over, it’s time to take a breath and think about the year ahead. As you put together your salon marketing plan for 2009, retail products may be a major component of your salon income. But what will be “hot” in the [...]
Published January 6, 2009 – 11:06 am
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Do you want to increase your salon retail product sales in 2009? Perhaps you’re looking for a way to differentiate your salon and add value, to improve your marketing in the credit crunch or recession? A report from Datamonitor may offer a useful suggestion… could you sell Beauty Foods? Cosmetics Design Europe reports -
In a [...]
Published December 16, 2008 – 11:41 am
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News that could affect many beauty salons and beauty clinics in the UK - Cosmetics Design Europe reports a change in regulations from the General Medical Council -
The General Medical Council has announced new regulations governing Botox aimed at tightening up the administration of the popular anti-ageing treatment.
The new recommendations mean that consumers seeking out [...]
Published December 16, 2008 – 11:10 am
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As the credit crunch turns to recession, even the optimistic forecasters are predicting that times are going to be tough for at least a year. So, how does a savvy salon owner change their marketing plan to survive the recession? Well, whatever else you do, remember the phrase “test and measure”!
If you want to Crack [...]
Published December 9, 2008 – 12:17 pm
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Do you want a salon marketing plan to help your salon survive the current economic downturn? We’re pleased to announce, after 6 months of development, that we’ve launched a new salon marketing product today - Crack the Credit Crunch, Ride Out the Recession, with Recession-Proof Salon Marketing.
Ever since we released our White Paper - Getting [...]
Published December 1, 2008 – 4:28 pm
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