Author Archives: admin

Salon Retail - Beauty Foods a growing market in 2009?

Do you want to increase your salon retail product sales in 2009? Perhaps you’re looking for a way to differentiate your salon and add value, to improve your marketing in the credit crunch or recession? A report from Datamonitor may offer a useful suggestion… could you sell Beauty Foods? Cosmetics Design Europe reports -
In a [...]

Beauty News - Botox regulations tighten in UK

News that could affect many beauty salons and beauty clinics in the UK - Cosmetics Design Europe reports a change in regulations from the General Medical Council -
The General Medical Council has announced new regulations governing Botox aimed at tightening up the administration of the popular anti-ageing treatment.
The new recommendations mean that consumers seeking out [...]

Recession-Proof Marketing - test and measure

As the credit crunch turns to recession, even the optimistic forecasters are predicting that times are going to be tough for at least a year. So, how does a savvy salon owner change their marketing plan to survive the recession? Well, whatever else you do, remember the phrase “test and measure”!
If you want to Crack [...]

New Product - Recession Proof Salon Marketing

Do you want a salon marketing plan to help your salon survive the current economic downturn? We’re pleased to announce, after 6 months of development, that we’ve launched a new salon marketing product today - Crack the Credit Crunch, Ride Out the Recession, with Recession-Proof Salon Marketing.
Ever since we released our White Paper - Getting [...]

Christmas Promotions - free Christmas images and photos

Are you looking for ideas for you salon Christmas promotions? Need some inspiration for your salon posters or salon Christmas Cards? We mentioned previously a great site that offers free stock photos and free images that you can use in your salon marketing - stock.xchng.
They have some great images for Christmas
promotions (we have included [...]

Salon Websites - Google Search Engine Optimization Guide

We’ve had a flood of enquiries recently from beauty salons and beauty clinics wanting us to build a better website for them. As we wrote in our white paper Getting Through the Credit Crunch - How to Recession Proof your Salon, in difficult times it is important to focus your marketing budget on [...]

Salon Marketing - Another Christmas promotion idea

We mentioned before that the Salon Geek forum can be a great source of free ideas, tips and support for salon owners, on salon marketing, salon management, and many other topics. And we previously linked to a great tip on Christmas Retail Product Ideas.
Another SalonGeek member shared a useful idea for a salon Christmas marketing [...]

Salon Promotions - what about a Swishing Party?

Are you looking for a new idea for a salon Christmas promotion? Perhaps you want to run a salon open day, or open evening, but need a “hook” to make it more interesting?
What about running a Swishing Party, in your salon, for your customers?
Swishing is in the news. In the UK the BBC ran a [...]

Salon Marketing - popular articles, tips and ideas

We’ve had a lot of new vistors to the Beauty Salon Marketing website in the last few weeks. A warm welcome to you! To help busy salon owners quickly find what you’re looking for, we’ve compiled a list of the most popular articles on the site. (If you want to put your salon marketing on [...]

Setting Up A Salon - Is now a good time to start a salon?

Are you thinking of setting up a beauty salon, or setting up a hair salon? Wondering if the Credit Crunch or recession makes this a good time to be starting a beauty salon?
Jonathan Jay, founder of business growth consultancy SuccessTrack, believes that an economic downturn is the best time to start a new business venture. [...]