Here is a very quick and easy Christmas promotion that one of our salon marketing clients is running right now. And you can simply copy it onto your salon website - it’s our free gift to you!
Have Christmas wrapped up - and get FREE Gift Vouchers!
You know with the credit crunch and the recession every [...]
Finding your first clients - Or how to start your salon
You know that when you start a new salon finding your first clients can prove to be the most difficult task. Just how do you attract those first fee paying clients? And how can you do it for almost FREE. Yes that’s FREE advertising ideas. [...]
Keeping your customers satisfied and returning for more is an essential part of any salon business. Without satisfied customers you simply don’t have a business. But how do you know that you have satisfied customers?
Certainly if they re-book then they have a degree of satisfaction. However, how certain are you that they are really totally [...]
Should you get hair salon software or beauty salon software into your salon or spa? And, if you are going to take the plunge, which salon software should you be looking for? How do you want the salon software to perform?
How to choose Salon Software
It is the old adage ‘Horses for courses’. There is absolutely [...]
Credit Card Processing for Salons and Spas
Should you have a credit card processing machine in your salon or spa?
Very often people ask me if they should have a credit card machine in their salon. Of course the answer is …. It depends! No, really, it does depend on several factors, such as:
The type of treatments [...]
Completely FREE salon marketing training videos!
I just couldn’t keep this one to myself. You see my friend Henry Baker is giving away hours of video on how to double your salon or spa profits.
Without complicated marketing, without spending lots of money and without taking up your time.
I’m serious. People are totally flipping out about this [...]
How to ensure your salon loyalty programme makes YOU money
Almost every (good) salon has one - a loyalty programme. BUT how many actually work at putting money IN your till?
What happens at the moment -
You’ve got a loyalty programme. Let’s say the client has a card. Each time they have a facial the card is [...]
Salon insurance - hair salon insurance or beauty salon insurance - whether you are just opening your first hair or beauty salon, or if you’re already an established salon you know you can’t go without - deep breath - insurance. I know it sounds like a dirty word (and about as attractive as paying taxes) [...]
Do You Struggle with No Shows?
For any salon owner a ‘no show’ can be really debilitating. After all, that hour slot that you thought was filled and is now empty will now never be turned into cash. It is lost, forever.
But how can you make sure that this doesn’t happen to you? Luckily a [...]
Encouraging signs if you want to market your health and beauty business through the recession, especially if you are promoting retail beauty products. CosmeticsDesign-Europe wrote last week about a new report from “Research and Markets” -
“The UK health and beauty market is set to grow by 2.7 per cent in 2009, despite the fact that [...]
